A very great deal can be learned from Hartlypool United Football Club up North in the UK. I can say no more. Enough to hint at the fact that in the 1970s (when I was a lad etc) they had to release a pop song as a squad because they got so poor. 40 years later they are thriving. They have their own website. They have kept ownership of their own grounds. They are still in the league. Or the "Barclays" league as it is now known. And therefore that means they must still win the occasional game. You can learn a lot from Hartlypool United Football Club.
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